'Star Wars Outlaws' Projections Dim: Analyst Predicts Decline

Ubisoft's anticipated Star Wars Outlaws launch failed to deliver the expected sales boost, resulting in a downturn in the company's share price last week. The game's performance fell short of projections, despite positive critical reception.

Ubisoft Banks on Star Wars Outlaws and Assassin's Creed Shadows for Recovery

Stock Price Continues Downward Trend

Ubisoft positioned Star Wars Outlaws as a key title to improve its financial standing. However, sales have been weaker than anticipated, contributing to a share price decline on September 3rd. The company also relies heavily on the upcoming Assassin’s Creed Shadows (AC Shadows) to drive future growth. Both titles were highlighted in the Q1 2024-25 sales report as crucial for the company's financial turnaround.

The Q1 2024-25 report emphasized Ubisoft's focus on successfully launching Star Wars Outlaws and Assassin’s Creed Shadows, aiming to establish them as long-term revenue generators. The report also noted a 15% increase in console and PC session days, primarily driven by Games-as-a-Service offerings. Monthly active users (MAUs) reached 38 million, a 7% year-on-year increase.

Reports describe Star Wars Outlaws sales as underwhelming. Reuters cited J.P. Morgan analyst Daniel Kerven, who stated that the game "struggled to meet our sales expectations" despite positive reviews. Kerven revised his sales forecast from 7.5 million units to 5.5 million units by March 2025.

Following the August 30th release of Star Wars Outlaws, Ubisoft's stock fell for a second consecutive day on September 3rd, dropping 5.1% on Monday and a further 2.4% by Tuesday morning. This marked the lowest share price since 2015, adding to the over 30% decline since the beginning of the year.

While critics generally praised Star Wars Outlaws, player reception appears less enthusiastic, reflected in a Metacritic user score of 4.5 out of 10. In contrast, Game8 awarded the game a 90/100 rating, calling it "an exceptional game that does justice to the Star Wars franchise." For a detailed review, please see the link below.