Samsung Unpacked 2025 Preview

Samsung is gearing up to unveil an upgraded smartphone lineup on Wednesday, July 9th, at 10 AM ET / 7 AM PT. The highlight of the event, if rumors hold true, will be several new foldable devices alongside the latest Galaxy AI innovations—because what’s a major tech launch without AI these days?

Tune in live via Samsung’s official YouTube channel or their newsroom website. Eager fans can even secure a reservation upfront for Samsung’s upcoming announcements.

Samsung Doubles Down on Foldables

This month marks Samsung’s seventh generation of foldable smartphones, with expectations pointing to three—possibly four—new devices. Anticipate refreshed models like the Galaxy Z Fold 7, Z Flip 7, and Z Flip 7 FE, alongside new Galaxy Watches. Rumor has it Samsung might even debut its first dual-hinge foldable.

The Z Fold 7 (or potential "Galaxy Z Fold Ultra") could see the most significant upgrades. Reliable leaker Roland Quandt recently shared marketing materials indicating a 6.5-inch cover screen and an 8-inch unfolded display. Samsung reportedly trimmed its dimensions to just 4.2mm when open (versus 5.6mm in the Z Fold 6).

The Z Flip 7’s redesign reportedly expands its external display to nearly 4 inches, wrapping around the cameras. Internally, it may feature a slightly larger 6.9-inch screen compared to last year’s 6.7-inch panel. While sleeker dimensions are rumored, leaked images don’t confirm this.

Samsung’s budget-friendly FE line welcomes its first clamshell: the Z Flip 7 FE. Marketing leaks show black and white color options, with specs mirroring 2023’s well-received Z Fold 6.

Finally, hidden animations in One UI 8 hint at Samsung’s next leap—a dual-hinge "Multifold7" (or "Galaxy G Fold"). Like past teasers for the Galaxy Ring and Edge, Samsung might only offer a glimpse before a later launch.