Mojang Won't Use Generative AI, Minecraft Is 'About Creativity and Creating'

Minecraft developer Mojang remains steadfast in its commitment to human creativity, showing no interest in integrating generative artificial intelligence into its game development process. Despite the growing trend of AI in game development, as seen with Activision's use of generative AI art in Call of Duty: Black Ops 6 and Microsoft's development of Muse, an AI for generating game ideas, Mojang is resolute in its approach.

During a recent event attended by IGN, Minecraft Vanilla game director Agnes Larsson emphasized the importance of human creativity in game development. "Here for us, just like Minecraft is about creativity and creating," Larsson stated, "I think it's important that it makes us feel happy to create as humans. That's a purpose, [it] makes life look beautiful. So for us, we really want it to be our teams that make our games."

Echoing this sentiment, Ingela Garneij, executive producer of Minecraft Vanilla, highlighted the unique touch that human creativity brings to the game. "For me, it's the thinking outside of the box part. This specific touch of: what is Minecraft? How does it look? That extra quality is really tricky to create through AI. We even try to have remote teams sometimes and guide them in building things for us, which has never worked, because you have to be here working together face-to-face."

Garneij further elaborated on the importance of human interaction in understanding the game's values, principles, ecosystem, and lore. "I mean creativity is... you need to meet like this as a person, as a human to really truly understand the values and principles and the ecosystem, the lore, everything. It's so massive Minecraft, it's a planet, it's massive."

Mojang continues to build upon Minecraft's record-breaking success, with the game boasting an incredible 300 million sales. The upcoming graphics update, Vibrant Visuals, is set to enhance the game's visuals, and Mojang remains committed to not making Minecraft free-to-play or developing a "Minecraft 2." Despite being 16 years old, Minecraft shows no signs of slowing down, and Mojang's dedication to human creativity ensures that generative AI will not find its way into the game's development process.

For more information on what's coming to Minecraft, be sure to check out everything announced at Minecraft Live 2025.