by Lily Mar 28,2025
Теперь, поддерживаемая Sony Group, Kadokawa ставит амбициозные цели, чтобы ежегодно публиковать 9000 оригинальных титулов IP. Погрузитесь в детали того, как они планируют достичь этой впечатляющей цели!

В связи с значительными инвестициями Sony и приобретением 10% акций Kadokawa теперь готова увеличить свои усилия по изданию до впечатляющих 9000 оригинальных титулов IP в год. В интервью японской газете Nikkei (Nihon Keizai Shimbun) президент Kadokawa Takehi Natsuno объявил, что компания стремится достичь этой цели к 2027 финансовым годам. Эта амбициозная цель представляет собой увеличение в 1,5 раза по сравнению с их результатом в 2023 финансовом году.

По мере того, как Sony Group становится крупнейшим акционером Kadokawa, компания планирует использовать глобальную инфраструктуру дистрибуции Sony, чтобы расширить свою охват за рубежом. Кадокава уверен в достижении этой цели, поскольку их среднесрочный план управления описывает цель в 7000 титулов к 2025 финансовому году. Чтобы поддержать этот рост, Kadokawa намерен увеличить свои редакционные персоналы до 1000, что в 1,4 раза увеличивает, чтобы повысить эффективность и соответствовать их амбициозным целям, не переполняя их команду в 1,4 раза.

В соответствии с этими изменениями, Kadokawa собирается улучшить свои предложения с помощью «стратегии медиа -микса», в которой их IPS адаптируется в аниме и игры. Президент Нацуно подчеркнул важность разнообразия и разнообразия в своих работах, заявив: «Мы хотим создать систему, в которой стремление и разнообразие в наших работах приводит к крупным хитам».
Это партнерство также приносит пользу Sony, особенно благодаря владению аниме -потоковой платформой Crunchyroll, которая может похвастаться более 15 миллионами оплачиваемых подписчиков. Сотрудничество позволит большему количеству IPS Kadokawa в Crunchyroll, обогащая свою коллекцию аниме.

Обширная библиотека IP в Кадокаве включает в себя популярные названия, такие как Bungo Bray Dogs, Oshi no Ko, восхождение героя Shield, Delicious в Dungeon и мой счастливый брак, среди прочего. Их портфель также включает в себя известные видеоигры IPS, такие как Elden Ring, Dragon Quest (FromSoftware), серия Danganronpa (Spike Chunsoft) и Brotherhood Mario & Luigi (приобретения), поскольку эти разработчики являются частью группы Kadokawa.
Sony выразила заинтересованность в расширении на мультимедийный рынок, стремясь создать больше адаптации кино и телешоу в прямом эфире, совместно аниме-аниме и обработки их зарубежного распределения. Этот стратегический союз с Кадокавой является важным шагом к достижению этих целей.
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