by Skylar Mar 16,2025
AMD unveiled its next-generation graphics cards, the RX 9070 and RX 9070 XT, at CES 2025. Intriguingly, these RDNA 4 GPUs were absent from AMD's keynote presentation, although vendors showcased them on the show floor with specifications under wraps.
David McAfee, VP & GM of Radeon Graphics and Ryzen CPUs, subsequently announced a March 2025 release date on Twitter/X. "Radeon 9000 series hardware and software are looking great, and we are planning to have a wide assortment of cards available globally," McAfee stated. "Can’t wait for gamers to get their hands on the cards when they go on sale in March!"
The March 2025 launch date for the AMD RX 9070 and 9070 XT is confirmed, yet AMD remains tight-lipped on specifics like pricing and detailed specifications. Industry speculation points to these GPUs competing directly with Nvidia's RTX 5070 and RTX 5070 Ti, slated for a February release, occupying similar price and performance tiers.
Despite the lack of official details, reports suggest that RX 9070 and RX 9070 XT stock has already reached retailers and reviewers. eTeknix, for instance, confirmed receiving review samples.
This situation has fueled speculation about AMD's strategic motives. The delayed official launch might be a calculated response to Nvidia's RTX 5070 and 5070 Ti, allowing for a direct comparison and potentially countering pricing pressure from Nvidia.
The RX 9070 series launch messaging has been notably muddled, reflecting the scarcity of information. A June 2024 report highlighted Nvidia's commanding 88% share of the discrete GPU market, leaving AMD with a mere 12%. Facing a lack of significant competition in the mid-range and high-end consumer markets, AMD's strategic moves are crucial to challenge Nvidia's dominance.
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