by Nathan Apr 17,2025
If you've spent any time on YouTube recently, you've likely come across advertisements for Dream Games' Royal Match. The adventures of King Robert have captivated audiences, propelling this match-three game to great heights. Now, its successor, Royal Kingdom, is taking a fresh approach with a star-studded celebrity endorsement campaign designed to replicate the success of its predecessor.
Celebrity endorsements are not a new phenomenon, but Dream Games is pushing boundaries with their latest advertisements. From LeBron James showcasing his love for reading as a cover for playing Royal Kingdom, to Kevin Hart humorously outsourcing his acting roles to free up more gaming time, these ads are crafted to appeal to diverse audiences. The campaign features well-known personalities like Jimmy Fallon, ensuring broad appeal and maximum exposure.
Royal Kingdom follows in the footsteps of Royal Match, which was a tremendous success for Dream Games. The goal with Royal Kingdom is clear: to attract players beyond the traditional match-three gaming community. The strategy seems to be working, as the game is gaining traction and expanding its player base.
While Dream Games may not yet rival the giants like King and their blockbuster Candy Crush, they are steadily making their mark in the mobile gaming industry. Unlike other celebrity collaborations, such as Supercell's Clashamania event with the WWE, which focused on a specific niche, Dream Games is taking a broader approach with Royal Kingdom.
From a business perspective, both Royal Kingdom and Royal Match are significant successes in Türkiye. Beyond the business aspect, the games' features, including WiFi-free gameplay, have resonated with players globally, contributing to their widespread popularity.
If Royal Kingdom doesn't quite meet your gaming needs, don't worry. We've put together a curated list of the top 25 best puzzle games available on iOS and Android. No matter your skill level, you're sure to find a game that challenges and entertains you.
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